What's the best way to choose a real estate company and one of its Realtors to assist with your real estate needs? First and foremost, Customers need to ask the right questions and then analyze the agent's response. Four simple questions will provide the answers you need to allow the consumer to make a wise decision, which will most likely mean a satisfying affiliation with Coldwell Banker Residential Brokerage. Here are the questions: . What percent of your company's listings have sold in the last 12 months compared to other companies? Ideally, a home seller will want to work with a sales associate who has a high percentage of completed transactions within the local market. While this number will vary depending upon how active the local real estate market is, a higher percentage is preferable. . What was the average amount of time it took to sell those listings? Comparing marketing times between real estate companies will provide the consumer with an indication of how well that company and sales associate market homes. . What was the average sales price? While most agents sell in all price ranges, there may be a local agent who specializes in your price range or neighborhood. . What was your company's list-price to sale-price ratio compared to other companies? Significant differences between original listing prices and ultimate sale prices can be an indication that the list prices quoted at the outset were unrealistic.
Coldwell Banker in general has terrific statistics in every regard. Not only do our listings sell more quickly, but for significantly more money. As a company, our sales price to list price ratio was 2.1 percent higher than the competition last year. This means that if another company offers to charge 4.5 percent to sell your house, odds are that you'll end up with .6 percent less than you would using the Coldwell Banker marketing plan and paying 6 percent! In our central region (Denver and close-in suburbs), it's even better. The differential there is 3.37 percent. On a $350,000 house, that's a difference of almost $12,000! If we factor in original asking price (before reductions), the difference can be as high as 8 percent, or $28,000! This is an incredible statistic every seller should ask about. It’s not just some advertising slogan. It's a simple fact that blows the competition right out of the water.
Coldwell Banker Residential Brokerage has comprehensive statistics for its northern, central, and southern regions along Colorado's Front Range, and the proof is in the pudding, or in this case the statistics for all four questions. Coldwell Banker beats the overall market in nearly every category for each region. So when you're seeking a real estate company and real estate professional to sell your home or purchase a home, ask a Coldwell Banker agent the "Four Questions" that will help you make a wise decision while providing that special peace-of-mind. CLICK HERE for details and be sure to make This Your Best Year Ever.
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