It's without question that in today's real estate industry harnessing the full potential of the Internet is critical to maintaining the success of the Coldwell Banker brand and maximizing your productivity and profitability while ultimately servicing your buyers and sellers with the information they have come to expect to receive which includes multiple photos for your listings online.
Therefore, with coloradohomes.com and coldwellbanker.com as two of our greatest assets I am committed to keeping our Web Sites state-of-the-art, but there is one critical area that only you can help control and that is ensuring your listings have the suitable number of quality photographs with their listings.
Thankfully, we have moved on from the "no photo" era and every listing has at least one photo. But we still are not delivering enough photos to satisfy consumer expectations. So, a new Coldwell Banker policy will go into effect on January 1, 2008 that will require each listing have at least 6 photos or they will be removed from the website.
If you have any questions, please do not hesitate to call. I thank you in advance for your cooperation and believe this is a wise business decision for the entire Coldwell Banker organization.